Influencer fraud – how can influencers influence big brands to choose them while losing their influence

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How Influencer Fraud Is Hurting Brands and What Can Be Done About It Influencer marketing is getting more and more popular since in the age of advertising people usually trust more in the opinion of another customer than in a… READ MORE

Dealing with bot fraud as a publisher

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As a publisher, your goal is to generate revenue with high-quality traffic that’s likely to generate leads and encourage conversions. It’s difficult to accomplish this goal if you’re dealing with bot fraud reports and potential sources of traffic that aren’t… READ MORE

iProspect is the first agency in Hungary to measure robot traffic in its inventory using enbrite.ly

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Budapest – iProspect, a global performance based digital marketing agency announced that it has partnered with enbrite.ly, an online advertising fraud protection company, to further improve traffic quality for its clients through display ads campaigns. “The fact that online advertising… READ MORE